How Healthy Is That Important Deal You’re Working On?

You know the one.
The deal you’re counting on to close this quarter.

Now ask yourself something more important:

How healthy is it – really?

And better yet, how healthy are all the deals in your pipeline right now?

The Reality Most Sales Professionals Face

If you’ve been in sales for years and consistently outperform your peers, you’ve likely developed a strong instinct for deal qualification. You know how to assess opportunities and identify what matters.

But let’s be honest.

That’s not the reality for most sales professionals.

Many reps are still building their qualification skills. They’re managing multiple deals, navigating uncertainty, and trying to figure out which opportunities are real—and which are not.

Sound familiar?

• You suspect some of your deals won’t close, but you’re not sure why
• You struggle to identify the risks or gaps holding deals back
• You’re unsure what to do next to move opportunities forward

This is where most pipelines break down.

Introducing Deal Health-AI™

Deal Health-AI™ is a deal health diagnostic platform designed to evaluate and improve the quality of every opportunity in your pipeline.

It applies a structured Deal Health-MRI™ to each deal, revealing:

• What is working
• What is missing
• What is at risk

This is not guesswork. It is a clear, objective diagnosis of deal health.

What Deal Health-AI™ Does Differently

Most sales tools track activity or pipeline stages.

Deal Health-AI™ focuses on the deal itself.

It gives you:

Clear Deal Diagnosis

A structured assessment of every opportunity so you understand exactly where you stand.

Risk and Gap Visibility

Immediate insight into what is missing, what is weak, and what could cause the deal to slip.

Prescriptive Guidance

Actionable “prescriptions” that tell you what to do next, how to do it, and when to do it.

Objective Deal Evaluation

A consistent, unbiased view of deal quality—not just pipeline quantity.

Why Deal Health-AI™ Works

Deal Health-AI™ combines two critical capabilities most platforms do not:

First, it diagnoses deal health using a structured, repeatable framework.

Second, it provides clear, tailored actions to improve each opportunity.

This combination changes how deals are managed.

Instead of reacting late, you identify issues early.
Instead of guessing, you act with precision.
Instead of hoping deals close, you actively strengthen them.

The Outcome

When you understand your deals at this level:

• You focus on the right opportunities
• You take the right actions at the right time
• You build stronger, more predictable pipelines

And over time, you don’t just improve your results—you improve your ability to qualify and win.

Don’t Leave Deal Health to Chance

Deals don’t slip because of bad luck.

They slip because:

• Risks weren’t identified early
• Gaps weren’t addressed
• The next step wasn’t clear

Deal Health-AI™ removes that uncertainty.

You know where you stand.
You know what needs to happen.
And you know what to do next.

Neil Colstad
Founder & CEO, Prescriptas
Creator of Deal Health-AI™ and the Deal Health-MRI™ Framework