Our Mission
For Salespeople
Deal Health-AI™ replaces guesswork with structured deal intelligence, diagnosing opportunity health, exposing qualification gaps early, and prescribing the strategy and actions needed to strengthen deals and move them forward with confidence.
For Sales Leaders
Deal Health-AI™ delivers objective visibility into deal quality – not just quantity – enabling confident forecasting, focused coaching, and informed decision-making grounded in evidence, not hope.
Former sales leaders
Who understand the discipline, accountability, and execution required to deliver a number.
Customer-Centric Operators
Leaders who put trust, consistency, and follow-through at the core of every engagement.
Data-Informed Decision Makers
Experienced in turning signal into insight. Ground decisions in evidence, patterns, and practical intelligence — not gut feel or wishful forecasting.
Strategic Deal Architects
Experts at designing and guiding complex deals to successful outcomes. Former sales leaders who understand the discipline and accountability required to deliver a number.
Builders with Operator DNA
Hands-on leaders who have scaled teams, platforms, and processes. Comfortable operating at the intersection of strategy, technology, and execution.
Outcome-Driven Practitioners
Built solutions in the real world, not in theory. Focused relentlessly on results that move deals forward, improve execution, and drive measurable performance.
Our Team
Leadership & Advisors
At Prescriptas, our leadership team and advisors bring a unique blend of enterprise sales expertise, technology innovation, and proven executive leadership. Together, they guide the vision, strategy, and growth of Deal Health-AI™, ensuring it delivers breakthrough value to sales teams worldwide.
Neil Colstad
Neil is the Founder and CEO of Prescriptas and the creator of Deal Health-AI™, with deep experience in enterprise sales and technology innovation. He leads product strategy and execution, building structured deal qualification software that brings clarity, discipline, and precision to complex sales environments. His mission is to bring visibility and structure to deal qualification - empowering sales teams to win more consistently and giving leaders clarity into what is real across the pipeline.
Gerard Keating
Gerard serves as Advisor & CTO-level strategist, guiding product development, technical strategy, and market readiness to ensure Deal Health-AI™ scales with customer needs. Gerard is a serial CTO and entrepreneur, helping emerging growth companies attain platform scale, reliability, and market fit.
Hicham Abdessamad
Hicham is a transformational global CEO and board director with over 25 years of leadership experience scaling multi-billion-dollar enterprises across energy, mobility, manufacturing, and digital solutions. He served as Chairman & CEO of Hitachi America, Ltd., overseeing $14B in annual revenue and leading $19B in M&A activity while driving significant growth and profitability. He has advised the U.S. Commerce Secretary on foreign direct investment and serves on multiple corporate boards.
Andres Rodriguez
Andres is a serial entrepreneur and seasoned CTO, having founded and scaled multiple successful technology companies. He was the founder and CTO of Archivas and is the current CTO and Founder of Nasuni, Inc., bringing deep expertise in innovation, scaling, and enterprise adoption.